Bachelor of Commerce (Major: Public Relations)

School of Business, Fremantle Campus

In a world where companies are expected to operate 24/7, public relations is a fundamental function of any business. As all levels of society come under greater scrutiny, and consumers expect a higher level of integrity and quality control, companies and other organisations must work hard to build and protect their reputations. Our Public Relations Major not only covers the essential business areas of accounting, business law and economics but also equips you with the necessary  research, writing and management skills required by today’s public relations executive.

  • Why study this degree?

    A Major in Public Relations from The University of Notre Dame Australia combines the practical know-how and theoretical skills needed to thrive in today’s competitive business environment. Students are required to study seven compulsory Public Relations courses, including Marketing Research, Events Management, Professional Writing, Social Media and Issues and Crisis Management, thereby cultivating creative skills alongside a solid business foundation.

    Smaller classes ensure you get the personal attention you need, while case study and client-based projects provide a solid grounding in practical applications of your studies. In fact, you will even have the opportunity to create public relations campaigns for real business clients.

    Upon the completion of a Bachelor of Commerce, you will find a wide array of opportunities in various industries. Whether you choose to pursue a career in events management, public policy, media relations, consumer research, reputational management or crisis management, you can rest assured that a degree from Notre Dame will help you achieve your full potential.

  • Program summary

    Three Core Curriculum courses

    • Introduction to Philosophy
    • Introduction to Theology
    • Ethics

    Eight Business foundation courses

    • Accounting for Business
    • Business Communication
    • Business Information Technology
    • Business Law
    • Economics
    • Principles of Management
    • Principles of Marketing
    • Quantitative Methods for Business

    Seven Public Relations courses

    • Corporate Public Relations
    • Events Management
    • Introduction to Public Relations
    • Issues and Crisis Management
    • Marketing Research
    • Professional Writing
    • Social Media

    One Public Relations elective course

    Four general electives

    Choose from other electives in Business, Arts & Sciences, Health Sciences, and Philosophy & Theology (some restrictions may apply). Electives can also be used to create another Major or Minor area of specialisation in the School of Business.

    More information about the courses can be found at the course descriptions page.

    Full details of the program requirements are contained in the Program Regulations.

  • Real-world experience

    You will learn from academics who are industry leaders and, through our practicum placements and internship programs, you will gain real professional experience and make valuable contacts with potential employers.

  • Study Abroad

    You will have the opportunity to complete part of your degree at one of our partner institutions
    through our exchange program. Get in touch with the Study Abroad Office to find out more about
    studying in Asia, Europe and North America.

  • Entry requirements

    Academic requirements for this program are outlined below.  In addition, to be eligible for admission, all applicants need to satisfy minimum requirements outlined at admission requirements. These include those relating to age and English Language Proficiency.  We also consider your application more broadly – your non-academic achievements (such as any previous leadership roles, volunteering, work, church and/or community involvement) as well as personal qualities - your aspirations and interests and your capacity to complete your chosen program.

    Applicants with recent Secondary Education:

    • Indicative ATAR of 70 with a score of 50+ in ATAR English, ATAR Literature or ATAR English as an Additional Language or Dialect (EALD)
      OR
    • Minimum International Baccalaureate (IB) score of 24
      OR
    • Completed AQF Certificate IV or higher in a relevant discipline, from an accredited provider such as TAFE or a Registered Training Organisation (RTO) with a score of 50+ in ATAR English, ATAR Literature or ATAR English as an Additional Language or Dialect (EALD).

    Applicants with Higher Education Study

    • Other university studies completed at undergraduate level or higher, a minimum of 4 successfully completed subjects;
      OR
    • Successful completion of the Notre Dame Tertiary Pathway Program or of another Enabling Program at a level deemed sufficient by the University;

    Applicants who have successfully completed subjects at another University, which are relevant to the selected program of study, may be eligible for Advanced Standing.

    Applicants with Vocational Education and Training (VET) study

    • Completed AQF Certificate IV or higher in a relevant discipline, from an accredited provider such as TAFE or a Registered Training Organisation (RTO).

    Applicants with Work and Life Experience

    Applicants who left secondary education more than two years previously and who have not undertaken VET or higher education study since then, but with relevant work and life experience. Such experience may include, but is not limited to:

    • STAT scores of at least 135 in the Multiple Choice section and 140 in the Written English section are required
      OR    
    • Mature-age completion of two Year 12 WACE or HSC exams with a resulting ATAR of 70 or above
      OR
    • Western Australian Certificate of Education (WACE) or equivalent results if these have been completed within the last 5 years.

    Please note: all applicants must be of school leaving age or older to apply.

  • Fees and costs

    More information can be found at the Fees page.

  • Career opportunities

    The following careers are open to graduates of this program:

    • Tourism
    • Public relations executive
    • Event manager
    • NGO advisor
    • Brand manager
  • More information

    For more information on the Bachelor of Commerce (Major: Public Relations), please call our Prospective Students Office on +61 8 9433 0533 or email future@nd.edu.au.

    All international enquiries should contact the International Students Office on international@nd.edu.au.

Our students give us top marks

  • No.1 in WA Overall Satisfaction*

  • No.1 in WA Full-time Employment*

  • No.1 in WA Overall Employment*

  • No.1 uni in Australia Overall Employment**

  • No.1 uni in NSW & WA
    Skills Development ***

  • No.1 uni in NSW & WA
    Learner Engagement ****

*2021 Graduate Outcomes Survey, undergraduate and postgraduate coursework categories,**2021 Graduate Outcomes Survey-Longitudinal (medium term outcome), undergraduate category, ***2020 Student Experience Survey, undergraduate and postgraduate coursework categories and ****2020 Student Experience Survey, undergraduate category - qilt.edu.au

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